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When visiting the website for a local restaurant or other small business, you'll likely Google Maps embedded to show the location. Developers of such sites were recently thrown for a loop, however, when Google announced new, more expensive pricing and demanded a credit card and Google Cloud account for all API access to Maps. To profit from this discord, Here has unveiled a new "freemium" plan that offers way more free "transactions" (page loads) than Google Maps, with no need to provide a credit card.

Here, formerly part of Nokia but now a separate company owned by a consortium of German automakers, offers 250,000 free transactions per month, compared to just 28,000 free page loads for Google Maps.

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